| SAP Business Insights Podcast Highlights of 2021 with Host Tom Raftery


I latterly had the chance to take a seat down with Tom Raftery, host of the SAP Business Insights Podcast (amongst others!) to talk about one of the vital highlights and commonplace subject matters in ultimate 12 months’s episodes. The subjects coated all kinds of various industries, with quite a lot of nice, concrete examples of the way SAP’s consumers and companions are the usage of generation to innovate.

Right here’s a hyperlink to the episode itself, adopted through an abridged and edited model of our dialogue — and you’ll be able to to find the entire listing of episodes, with hyperlinks, on the finish of this publish.


Tom Raftery: Hi everybody, paintings into the trade insights podcast through SAP. My identify is Tom Raftery, and with me at the display as of late, I’ve my particular visitor Timo Elliott—do you want to introduce your self?

Timo Elliott: Hi everybody! I’m an innovation evangelist for SAP. It’s a bit of little bit of a extraordinary name, however it mainly approach I paintings with our consumers on the forefront of innovation, attempt to collect the teachings discovered after which proportion that with as many of us as conceivable in order that we will all be extra a hit.

Tom Raftery: What do you imply it’s a extraordinary name?! I’ve precisely the similar one! We all know that you simply’re a rabidly enthusiastic listener to this podcast, so we’ve invited you to this actual episode as it’s the round-up episode, we’ve had 8 or 9 episodes printed now since September of 2021, you’ve listened to all of them… Thanks for that. So we would have liked to succeed in out and chat, and for individuals who haven’t perhaps heard the entire episodes, perhaps give them a bit of abstract for people who find themselves inquisitive about their subject matters that we’ve coated. So over to you to — what did you are taking from the episodes you’ve listened to?

Timo Elliott: Let me birth through turning it round — what have been YOUR  favourite episodes? Whilst you suppose again, which episodes leap out, and why?

Tom Raftery: There have been such a lot of. I feel the only about getting good about charging electrical automobiles must had been my favourite. I imply, I run quite a lot of podcasts, this one, the local weather 21 podcast, the virtual provide chain podcast, and any individual who listens to these shall be conscious that electrical cars are a specific pastime of mine.

I’ve been speaking about them for a very long time. I drove my first totally electrical automobile again in 2010, it was once a prototype-ness and leaf, it was once one in all two other on this planet on the time, so this has been one thing that I’ve been banging on about for ages, and that individual episode was once actually fascinating as it was once with a start-up corporate, so a large number of occasions if we’ve firms on their companions or their giant consumers, however this was once a small corporate, a small German startup primarily based out of Munich, ChargeX. And they’ve get a hold of some way for help you roll out electrical car charging infrastructure. It’s just a little like an influence strip — you first of all get an electrician to return alongside to put in your first actual charger however then if you wish to set up extra chargers for extra cars that you simply prolong your electrical car fleet, you’ll be able to do it your self, you don’t wish to get an electrician again as a result of they have already got the infrastructure in position. And the tool manages the entire thing, so for organizations who’re beginning out with perhaps one or two electrical cars, however plan on additional down the road including extra to their fleet, that is an unbelievable resolution

Firms who’re doing this will then set up charging and billing, and all of the different sides of getting electrical car fleet.

Any other spotlight was once the corporate Lizee, who arrange a platform for outlets to do condominium the place they might in most cases be doing simply directly buying. They defined the whole thing within the episode Renting is the brand new purchasing.

Some of the examples they utilized in that episode was once they paintings with Decathlon in France. If you wish to cross tenting to the nation-state, as a substitute of spending quite a lot of cash on a tent and dozing bag and so forth — apparatus that chances are you’ll no longer use once more for a very long time — Decathlon makes use of the Lizee platform to help you e-book a tent for alternatively lengthy you wish to have it, after which give it again. After which it may be utilized by any person else per week later, and so it’s about getting way more application out of the sources that went into the manufacture of that tent. And naturally they refurbish it each and every time, and you’ll be able to go away suggestions, and rankings.

There was once additionally an episode at the round economic system that was once nice, with SAP’s Stephen Jamieson. It was once the primary time I heard the expression Regenerative Trade.

Total, it’s actually onerous for me to select a favourite, however in the event you put a gun to my head, it will need to be {the electrical} car charging one, as a result of that’s one of these pastime of mine, as you recognize…

Timo Elliott: I reside on this town and I haven’t owned a automobile in over twenty years. So my favourite electrical automobile is an electrical bus! 🙂.

Tom Raftery: I used to be having a look on the Bloomberg New Power Ventures web page lately on electrical cars, and entirely 40% of latest bus gross sales now are totally electrical buses globally, so that you’re no longer on my own.

Timo Elliott: It’s superb. I reside in within the center of Paris, and there’s a large number of loud automobiles and motorcycle after which giant bus, packed stuffed with other people, simply glides go nearly  noiselessly.. I actually hope the way forward for shipping is much more alongside the ones traces.

So my favourite was once additionally Renting is the brand new purchasing.  The general public hire skis slightly than purchasing, as it’s more uncomplicated and less expensive and extra handy — so why no longer follow that fashion to extra issues? The good judgment of the argument was once very convincing.

I additionally liked the episode The Race to 0: Regenerative Trade Fashions for a Sustainable Long term.

I discovered so much out of either one of the ones episodes after which my ultimate favourite was once concerning the Long term of Paintings  and the The Upward thrust of the Contingent Staff
with the CTO of SAP Fieldglass. Once more, it was once as a result of I discovered so much about one thing I didn’t find out about — simply how a lot of the paintings that is going on in firms world wide is finished through other people as opposed to your workers, and simply the way it essential it’s to take that under consideration.

Tom Raftery: He mentioned round 40% or one thing that was once contingent?

Timo Elliott: He estimated about 50% of the paintings that will get carried out is finished through folks that don’t give you the results you want immediately — so it’s essential to grasp who the ones individuals are. That is very true as we commence transferring in opposition to the gig economic system, when individuals are converting careers much more incessantly and also you’re speaking about community of networks. As you call to mind other people being able to transfer from process to process and between tasks over the years, after which with the ability to stay monitor of that throughout an ecosystem, it’s good to see why that makes an enormous quantity of sense.

Tom Raftery: And it makes us make sense for the workers as neatly, to have in a single position all of the information of all of the paintings they’ve carried out. I consider a couple of years in the past a speaker at an tournament citing that his father had had one process his whole existence, while he had had seven jobs at the moment in his lifetime, and he mentioned he totally anticipated his children to have seven jobs concurrently of their lifetimes… And that was once again in 2006 when no person had but heard of the expression “gig economic system”. No it’s on everybody’s tongue, and that episode was once actually, actually, actually fascinating.

Timo Elliott: Neatly, I’m no longer actually certified to discuss that as a result of I’ve been the similar corporate now for 30 years! Let me ask you every other query: what did you experience maximum about internet hosting those episodes?

Tom Raftery: , I feel it’s the variability. I host the local weather 21 podcast, as I discussed previous, and that’s actually fascinating as it’s every other subject that I’m rather keen about, however it’s rather slim, and I additionally host the Virtual Provide Chain Podcast, and once more, that’s actually fascinating as it’s other people speaking about stuff that’s actually essential at the moment. It’s rather extensive as a result of we outline provide chain as the whole thing from the making plans, engineering and production, the supply, the operation of gadgets, and so forth. so the entire gamut, however nonetheless, the industries podcast subjects are so extensive. You discussed one of the vital episodes there. We additionally did one on rail, as an example, every other on telecoms, a host of them on retailing…

Timo Elliott: Considered one of issues I discovered fascinating is one of the vital commonplace subject matters that got here out that there are some spaces the place everyone has been suffering with the similar factor, essentially. Clearly, one is trade. I will be able to’t actually call to mind a length that has been topic to extra trade within the ultimate and a part, as a result of the pandemic — on most sensible of all of those different tendencies that have been already accelerating.

Tom Raftery: I feel we’ve referred to it already, sustainability was once a large one, and I feel that’s going to be a large development going ahead, since the laws round sustainability are converting drastically. Right here in Europe, we’ve agreed to a 55% relief in emissions through 2013, which is amazingly bold, and I feel a large number of other people don’t understand the type of stage of systemic trade that may require. And that different 45% after 2030 to get to internet 0 could be even more difficult to get, this means that much more adjustments. Up till now,  sustainability has been very incessantly a “great to have”, however going ahead, it’s going to be a demand. As an example, we’re see a wide variety of regulation requiring firms to measure set objectives, measure and document their emissions, as an example.

We mentioned sustainable go back and forth with rail in one of the crucial episodes, as a result of 2021 is formally the 12 months of rail. There’s an excellent quote through a man referred to as Gustavo Petro, former Mayor of Bogotá, the place he says that “a advanced nation isn’t one the place deficient individuals who have automobiles, it’s one the place wealthy other people take public transportation.”

I like that quote as it speaks to the significance of public transportation as a lever for buying prerequisites down. The volume of other people you’ll be able to get on a bus or on a educate is terribly top in comparison to private transportation, and in the event you get the emissions down on the ones, then immediately, that’s a large win for everybody.

Timo Elliott: There are every other episodes that speak about sustainability… As an example, the episode about how companies can take motion after COP26, which featured Michael Groves of Topolytics.

There have been some nice quotes. “It’s all about examining garbage information” , “Waste is  only a useful resource within the improper position” — the speculation is that one particular person waste is someone else’s enter. And your quote about “other people discuss throwing issues away, there’s no such position as ‘away’ — it finally ends up underground, or leaks into the surroundings, until you progress to a extra round economic system the place you utilize the outputs of 1 factor into the inputs of every other. Or, as you discussed, not anything in nature is wasted, it at all times is going into the following a part of the cycle, so how are we able to mimic that with the arena economic system? I believed it was once attention-grabbing.

And going again to the episode concerning the Regenerative Trade Fashions, I sought after to place in an additional plug there for SAP Accountable Design and Manufacturing. We’re looking to assist with applied sciences that assist organizations get rid of waste, and create connections, with the intention to attach the waste of 1 trade with the implementer after which power new trade fashions. It’s essentially virtual, and it’s essentially about networks, so it’s very a lot one thing that we’re thinking about.

Tom Raftery: Yep, completely. Different subjects or different subject matters that I feel have been discussed throughout a number of of the episodes have been using information. We had an episode concerning the trade fashions of streaming content material and buyer revel in, and naturally, this is very a lot round information… I hate the expression “information is the brand new oil “as a result of I don’t suppose that’s a excellent factor given the place we’re a local weather trade as of late. However the significance of knowledge has now turn out to be extraordinarily glaring to everybody, I feel, and the truth that increasingly gadgets are turning into attached and good approach they’re producing information and transmitting information. If you wish to actually benefit from of your investments, you wish to have to seize that information and switch it into actionable insights. And that’s going down throughout each and every trade — we’re no doubt going to look an expanding significance round information and techniques to behave on that information.

Timo Elliott: Completely. Knowledge was once discussed in nearly each and every episode — as an example, you mentioned how automation helps Maple Leaf Meals save money and time. They’re making use of device finding out to create extra clever industry claims control.

Tom Raftery: It’s while you get a promotion for some retailer that you simply cross to — it could be coupons is a newspaper, however extra incessantly it’s now one thing digital, otherwise you get a cut price off one thing that chances are you’ll cross purchasing, akin to 10% off your subsequent acquire of one thing.

So that you cross to the shop, creator, bodily or on-line, you are making your purchases, you input your cut price code or your quit your coupon, after which that must be similar, so the shop proprietor who has given us that promotion to all of the consumers or a subset of the purchasers then claims that again in opposition to the corporate who manufactured no matter it’s. The producer has to get a majority of these claims again after which has to compare the claims in opposition to the promotion, and it’s a horrific guide menial job.

Timo Elliott: Paul Smith of SAP gave us the trade moderate — it takes round fifty days to do the reconciliation and it price round 5 thousand greenbacks to do 1000 claims. So it’s pricey, and even if Maple Meals is already higher than the typical, they’re seeing some nice effects with the pilot use of device finding out generation, and so they’re hoping to get that down to 1 / 4 to a 5th of the time and the prices.

Tom Raftery: And what the generation does is it does the automated matching, so it’ll fit as much as about 80% of the claims mechanically, after which if it’s no longer certain, it’s going to push the the ultimate 20% for any individual to do it manually.  That’s 80% of the paintings carried out. Routinely, that’s an enormous time-saving

Timo Elliott: Any other episode about the usage of information was once with with Michael Scheibner of GK Device, a spouse of SAP that has a platform that is helping create in reality personalised new channel studies — mainly the type of studies that all of us be expecting now.

Considered one of my favourite portions of that episode was once in reality an instance that touched on sustainability. Cameras can take a look at contemporary produce akin to strawberries, after which algorithms hit upon when the standard is happening and resolve at what level the store must birth discounting in order that that product will get out of the shop earlier than it is going off—making improvements to margins with much less wastage.

To do this, you’ve given a cut price, however perhaps the algorithms may just you additionally mean you can build up the cost of an corresponding annex product. Michael gave the instance of reducing the fee on strawberries however elevating it on whipped cream, which have a tendency to be offered the similar time, in order that your general profitability remains the similar. I believed that was once a gorgeous win-win alternative the usage of generation.

He additionally cited the Costco instance of the usage of analytics and device finding out to create algorithms to optimize bread manufacturing, once more the usage of cameras. They hit upon when the bread this is left will not be sufficient to hide the call for that’s anticipated for the remainder of the day. In order that they calculate how a lot more bread to bake, with out leading to waste on the finish of the day.

In reality, do you know that the first actual trade use of computer systems was once in the United Kingdom, in 1951, in Lyons Tea Stores? And that the first actual a hit run of that generation was once calculating what number of sandwiches to make for the next day to come to check out and decrease waste?  The usage of that generation in that individual space has been occurring for a very long time.

Tom Raftery: I had no concept! Reside and be informed. Nice, I liked as neatly. They have been the usage of device finding out to do such things as “Cling on— you’re getting spaghetti? Do you need some pasta sauce with that?” Actually artful stuff.

Timo Elliott: After which going again to the ChargeX instance: there are extra automobiles that may be charged concurrently, so they are trying and determine which of them want charging first — as an example, if a automobile is charged to the airport and you recognize that particular person’s long gone for per week, you’ll be able to rate it very slowly, as it’s no longer a concern. But when any person’s simply stopped for 5 mins to have a espresso, they wish to rate now. They’re operating on algorithms in an effort to determine all this mechanically, and I believed that was once an overly fascinating use case as neatly.

Tom Raftery: Sure—and if it’s in an worker automobile park, workers can say what time they’re leaving, or if it’s in a parking lot in a single day, other people can program in what time they’re making plans to go away within the morning, so the the machine can optimize charging round that as neatly. So quite a lot of actually fascinating issues you’ll be able to do there with information and clever algorithms

Timo Elliott: And one of the crucial giant subjects for me: we communicate so much about generation, however the finish of the day, it’s all about other people, and a minimum of a few episodes touched on other people. One was once Episode 49 on how human revel in control can doubtlessly assist the trucking trade. The opposite one was once, as we’ve discussed, Episode 45 about the way forward for paintings and the upward thrust of the contingent team of workers. Either one of them actually emphasised how essential individuals are for industries and for all of this innovation that’s occurring.

Tom Raftery: And one level at the trucking: there was once a remark which I believed was once a very powerful, that the cash given to truck drivers hasn’t saved tempo with the price of residing, and that’s been an enormous issue. Their relative source of revenue has fallen vastly during the last 20 to 30 years, so no marvel we’ve a scarcity of truck drivers.

Timo Elliott: And the operating prerequisites are crucial a part of an ecosystem, no longer simply the pricing. It’s the way in which they’re paid—they’re no longer paid for once they’re ready round or in the event that they’re loading the truck, best whilst they’re at the highway. And the amenities are essential—in case you are spending your existence in a truck, then you definately’d like to move someplace blank when it’s a must to cross right into a provider station as so on.

And we’ve been speaking so much about device finding out and the significance of constructing efficiencies and doing issues in new techniques, however one of the crucial issues that I’d like to emphasise—as a result of I’ve come throughout this repeatedly speaking to consumers—is each and every time it’s been a possibility for the prevailing workforce to prevent doing paintings they hate: the drudge paintings. It may be advanced, however it’s no longer fascinating, so those applied sciences are releasing them as much as do extra fascinating issues. Once more, take a look at the Maple Leaf Meals instance. At the moment, there are massive groups of people who take care of this forms, however they’re now going to be unfastened to paintings at the extra advanced instances, which they lately simply write off. And they may be able to spend time in reality making improvements to the entire machine and making it extra environment friendly.

The general factor that I’d like to say is co-innovation—the entire level of this trade sequence is to emphasise the alternatives of organizations operating in combination in a specific trade. Generation is essential, however there’s additionally context and technology and connections and networks and bringing that in combination is how we get the innovation. And that’s the place the SAP Business Cloud tasks are available in—as an example, we’re a part of the Catena-x automotive community.  It’s mainly looking to assist the entire gamers within the automobile or car trade paintings in combination to create the way forward for what the trade looks as if, as it’s obviously going to be very other from as of late. And every other instance is GK tool—the omni-channel way is an extension to the SAP platform. We all know that we will’t duvet the whole thing, so we wish to paintings so much with our companions and consumers to create the ones add-on answers that paintings for particular trade and makes use of.

Tom Raftery: Nice, we’re coming in opposition to the top of the podcast now. Is there anything else that we’ve no longer mentioned that you simply suppose it’s essential for other people to acutely aware of, or any questions I’ve no longer requested you that you simply want I had?

Timo Elliott: We spend a large number of time and our sources for some of these displays speaking about what other people actually care about, so something that I’d inspire other people is: please give us comments! Let us know what you’d like to listen to extra about, and you probably have an excellent tale to inform, please touch us and we’ll attempt to get you at the display.

Tom Raftery: You’ll succeed in out to me at any time on any of my social networks. I’m very visual on Twitter, I’m very visual on Linkedin, or simply ship me an over-fashioned e-mail to tom.raftery@sap.com at any time.

K, Timo. That’s been implausible. Thank you 1,000,000 for coming in to podcast as of late.

Timo Elliott: Thank you! I’m having a look ahead to the following episode!

Tom Raftery:  If you wish to discover our trade portfolio to search out the answers you wish to have to run what you are promoting higher, please discuss with us at SAP.com/industries


Appendix: a listing of Business Perception episodes hosted through Tom Raftery in 2021:

Episode 40: The Race to 0: Regenerative Trade Fashions for a Sustainable Long term

Within the first episode of Season 2 of the Business Insights through SAP podcast, new host Tom Raftery speaks with Wesley Spindler, International Round Economic system Lead at Accenture and Stephen Jamieson, SAP International Head of Round Economic system Answers.

Episode 41: Seven Key Developments Riding the Long term of the Shopper Merchandise Business

Host Tom Raftery and Sunny Neely, SAP International Answer Director for Shopper Merchandise, speak about insights from a up to date analysis find out about which printed 7 key tendencies which are riding the Shopper Merchandise trade as of late.

Episode 42: The Long term of Sustainable Buying groceries

This week, host Tom Raftery sits down with Achim Schneider, International Head, SAP Retail Trade Unit and Michael Scheibner, Head of Technique, GK Device to learn the way shops can construct again higher from the pandemic.

Episode 43: Getting Sensible About Charging Electrical Automobiles

Tobias Wagner (CEO/co-founder, ChargeX) and Hagen Huebach (Head of Car trade, SAP) speak about how the shift to electrical mobility will have an effect on the grid and the way companies can get ready.

Episode 44: Streaming Services and products: Nice CX is the Key to Buyer Loyalty

Streaming services and products noticed speedy expansion all through covid – however which can consumers stick round as soon as existence returns to commonplace? Richard Whittington, International Head of Media at SAP and Erik Vogel, International Head of Prime Tech & Telco at SAP Qualtrics, proportion their ideas.

Episode 45: Long term of Paintings – The Upward thrust of the Contingent Staff

Vish Baliga (CTO, SAP Fieldglass) talks concerning the demanding situations companies face, throughout industries, in keeping up visibility and reference to an an increasing number of contingent team of workers in a unstable and unexpectedly transferring market.

Episode 46: Modernizing Rail For A Virtual and Sustainable Long term

2021 is the 12 months of Rail, an EU huge initiative to advertise rail as “a sustainable, cutting edge, and secure mode of shipping.” Alicia Gutierrez and Kevin Schock from SAP speak about what this implies for SAP, our consumers, and their consumers.

Episode 47: The Long term of Telecommunications – 5G

Domen Rakovec, SAP Common Supervisor for Services and products Industries, Center & Jap Europe, talks concerning the previous, provide, & long run of the telecommunications trade and the alternatives for telcos to leverage 5G generation to diversify their income streams.

Episode 48: Shops: Why Renting Is The New Purchasing

On this week’s episode, Tanguy Frécon, Co-Founder & Chairman at Lizee stocks how Lizee is helping manufacturers and shops succeed in each their expansion and sustainability objectives through increasing their condominium trade and lengthening using their merchandise.

Episode 49: How Can The Trucking Business Retain and Draw in Drivers To Save you Provide Shocks?

Attracting and protecting drivers are two most sensible trucking trade problems, particularly in context of the present driving force scarcity. Firms should to find a good way to innovate in opposition to those problems. Can HXM generation assist with world provide chain problems?

Episode 50: How Automation is Serving to Maple Leaf Meals Save Time and Cash

This week at the podcast, our visitors Manny Ki (Dir, Data Answers, Maple Leaf Meals) and Paul Smith (SAP) proportion with us how shopper merchandise firms can automate industry claims control to save lots of money and time.

Episode 51: After COP 26 – how companies can take motion

Michael Groves (Topolytics) and Natasha Pergl (SAP) to talk about how firms can use information science modelling to trace fabrics around the provide chain for sustainable decision-making.



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